A PROUD FAMILY TRADITION CONTINUES
A PROUD FAMILY TRADITION CONTINUES
A PROUD FAMILY TRADITION CONTINUES
LOGOS AND BRAND ID
One chance.
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As Will Rogers said in the early 1900's - You never get a second chance to make a first impression. Some hundred years on and the quote still rings true, probably never more so than now in this contemporary media saturated world.
The beginnings of the modern logo.
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With the huge increase of mass production in the Victorian era, there was a surge in interest in credit given for craftsmanship, leading to the beginning of exclusive logos. The first ever trademarked logotype was back in 1876 for London Bass Brewery.
Isn't it funny how 'craftsmanship' and 'crafted' is now back in vogue. Trends like fashion, will always cycle over time.
At a glance.
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Years intricately handcrafting type has it's benefits. Mastering the nuances of type language, rhythm and balance takes skill and time. Good design and typography sets the tone, the voice of your business. It will tell the audience who you are, what you do and should wrap up the unique personality of your business in a snap.